About Michu Partners

As part of the Michu brand, Michu Partners Pty Ltd works alongside breeders, cat associations and animal care professionals to provide wholesale purchasing, sponsorships, educational resources and exclusive member benefits.

We believe the journey to responsible cat ownership begins long before a kitten arrives in its new home. Breeders, veterinarians, rescue organisations and foster carers all play an essential role in raising healthy, confident kittens and educating new owners.

Through the Michu Partners Program, we work alongside these dedicated professionals by offering exclusive member benefits while helping introduce new kitten families to quality cat care and litter solutions from day one.

By partnering with breeders, we aim to make every kitten's transition into its new home as smooth as possible while recognising and rewarding those who continue to support the Michu community.

Meet our Team

Cat people, supporting cat people.

Director

Nina Li

Nina is a dedicated cat breeder and Vice President of GCCFV, with a strong interest in feline health, veterinary care and FIP awareness. As a mother of two daughters, she brings both practical experience and a caring approach to Michu Partners and the wider cat community.

Business Manager

Ginny Lee

Ginny shares her home with four Siberians and is actively involved in the cat show community. She serves as Treasurer of FCCV and is also the founder of Anything Purrfect, bringing her experience in the cat fancy, business and sponsorship to Michu Partners.

Operation Manager

Chris Li

Chris is a cat breeder and member of ANCATS, with a strong focus on the cat litter industry. Through Michu, she brings her product knowledge and industry experience to Michu Partners, supporting its litter supply and operations.

What We Provide

Wholesale Purchasing Opportunities

Approved members can access exclusive bulk purchasing options designed to support breeding programs, rescue organisations and animal care facilities.

Kitten Welcome Program

Members can introduce new kitten families to Michu through welcome offers, educational resources and product information designed to support a smooth transition into their new home.

Member Rewards

Members may be eligible to participate in reward and recognition programs that acknowledge their ongoing support of the Michu brand.

Educational Resources

Access information, guides and resources covering kitten care, litter training, feline welfare and other topics relevant to breeders and animal care professionals.

Associations Support

Michu Partners proudly works with cat associations and affiliated clubs throughout Australia by providing sponsorships that help support cat shows and community events.

Who We Work With

The Michu Partners Program is open to approved Victorian members, including:

Registered Cat Breeders
Veterinary Clinics and Veterinary Professionals
Cat Rescue Organisations
Foster Care Groups
Animal Care Professionals

The program is not intended for pet retail stores, resellers or wholesale distribution businesses.

Looking Ahead

Michu Partners is committed to building a stronger and more connected cat community across Australia.

As our network grows, we will continue to develop new member benefits, educational resources, industry partnerships and community programs that support breeders, animal care professionals and new kitten families alike.

Together, we're creating better beginnings for every kitten.